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As employers prepare for the second half of a decade marked by unprecedented global events, they know to expect the unexpected. Uncertainty looms in politics, the economy, and the environment. Employers will face daunting challenges ahead; however, with each new challenge comes a new opportunity for innovation.
Building stronger, healthier, and more resilient organizations can hedge against the risks of uncertainty and volatility in the years ahead. This can be achieved through careful strategic planning and the implementation of new approaches to spending, employee well-being, and organizational functioning. To prepare for the challenges ahead, employers are zeroing in on four key themes that will play fundamental roles in employee benefits and organizational health in 2025.
Tomorrow’s workforce is looking for more than a benefits plan. Employers that emphasize financial and mental well-being and pharmaceutical costs can help to keep employees engaged and healthy.
Future-focused HR departments and employers' priorities can include:
Employers’ focus on four key trends can optimize employee health and benefits plans.
Trend 1: Bridging the generation gap
Harnessing the power of today’s intergenerational workforce is mission-critical to organizational success and well-being. Unretirement and Boomers’ return to the workplace will continue to change workplace demographics for years to come.
Trend 2: Keeping up with the AI revolution
AI has already transformed how organizations function and will continue to drive change in all areas of the workplace. Organizational leaders face the double challenge of developing internal best practices and ethical guidelines for AI as well as anticipating forthcoming state and federal regulations of the technology.
Trend 3: Rx reset
Employers are reconsidering their approach to pharmaceutical spending and pharmacy benefit management contracts. Low-cost solutions like biosimilars are emerging as alternative options for employers.
Trend 4: The (ever) rising cost of care
There’s no end in sight to rising health care costs. Health care costs remain a significant challenge, driven by inflation, new treatments, and an aging population. Cost-shifting strategies are growing, with some large employers considering transferring more health care costs to employees.
One common pitfall for employers is focusing too much on benefits that employees don’t want or need. When companies are unaware of their workers’ problems or desires, they risk lacking benefits that support their employees.
Researching the types of health perks your employees want is beneficial to creating a benefits plan that serves your company well. Our 2025 Employee Benefits Trends report covers the unique values, needs, approaches and working styles of today’s workforce.